Worked closely with Interbrand to develop a series of Intranet micro-sites, interactive toolkits and internal communications that were used company wide internationally to communicate how the new brand guide should be used with all marketing communications.
Discover. Interactive toolkits available on the Aztra Zeneca Intranet designed to allow employees to discover and download information on the new brand guideline.
Brand values. A series of sales & marketing microsites were design and built to communicate Astra Zeneca's new brand design and values.